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About Us

Who Are We?


Boutiqaat Group for Perfumes and Beauty Products is a leading E-commerce platform in Kuwait and with operations across all GCC, Iraq and Jordan. Boutiqaat is a virtual showroom that displays top luxury brands across beauty, fashion, electronics, sports, lifestyle etc., that cater to both genders with a wide collection of +1,000 global, local and exclusive in-house brands. 

What Makes Us Unique?


Boutiqaat is the only platform that seamlessly connects the region's most influential celebrities with their dedicated fanbase, creating a unique, interactive shopping experience. 

Our Story


Founded in 2015 by visionary Kuwaiti entrepreneurs, Boutiqaat combined influencer-driven content with the convenience of online shopping. What started as an online cosmetics and perfumes retailer has rapidly expanded into a game-changing E-commerce powerhouse. With its innovative business model, friendly interface, and strong social media integration, Boutiqaat has redefined online shopping across the GCC, Iraq and Jordan.

Operations


With more than 45 million active users per month, Boutiqaat has established remarkable logistic operational services in various countries in the Middle East, including Kuwait, KSA, UAE, Qatar, Bahrain, Oman, and Iraq.

Our Vision


  Leadership in offering fine fashion and beauty products in the Middle East region and worldwide.

Our Values


Creativity | Passion | Humanity | Consideration | Cooperation | Credibility

It’s more than just shopping, it’s about discovering something special, handpicked for you, by the names you trust. 

Don’t miss out! Catch us on: 

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